Swatch was launching its Big Bold Spectrum watch line into new markets. We were approached by an advertising agency, the main subcontractor for Swatch, to execute this project. For the advertising campaign, it was decided to collaborate with an artist with a strong audience to maximize the campaign’s reach. Our production team handled the entire planning process: from scriptwriting to video production and post-production. Each stage of the project was directly approved by Swatch's headquarters in Switzerland. The project was executed to the highest standards, and Swatch was very satisfied with the results.